Monday, October 23, 2006

Reading: Limbic politics

As a matter of professional training and personal temperament, I have a blind spot in my view of contemporary politics.

Last week on his tour through Portland, SEIU president Andy Stern remarked that Democrats select presidential candidates as if they were looking for someone to win on "Jeopardy!"--a wonk brimming with facts and details. By comparison, said Stern, the Republicans look for someone who could win on "American Idol"--someone the audience feels they "like" and can "relate to."

This, my friends, is hard cheese for your humble narrator.

I really want--and sometimes manage--to believe the old pseudo-aristotelian principle that appeal to reason, through argument, analysis, critical thinking, and such, is not only ethically superior to naked appeals to audience emotion, but practically superior as well: It's not only right, it generally works better.

At times, it's a belief I cling to more out of loyalty to my professional tribe than because of some great preponderance of supporting evidence from the public arena.

Which brings us to Billmon, over at the Whiskey Bar. He's been pretty much getting in touch with his Inner Eeyore about the state of American politics for some time now, I grant you. But he's got an argument (there's that word!) today that deserves our attention, even if it isn't much fun for late-modernity rationalists.

In a nutshell, it's this: Taken in the aggregate, American voting and opinion patterns haven't really been ruled by the part of the mind that's about all that aristotelian good stuff, for quite some time now. Rather, it's being run by the pleasure-seeking/pain-avoiding parts of the mind (and pleasure/pain were the heart of Aristotle's theory of the emotions). Don't look for the light bulb over the voters' heads, in other words, but rather for a warm, tingly glow originating somewhat farther south.
The sexual corruption "issue" may be hurting the Rovians this year, given the GOP's reliance on its fundamentalist Christian base. But over the long run, I have to think limbic politics still work in their favor. Democrats and liberals now tend to insist on pitching their political tents higher up the cerebral slope, where rationality and the "real issues" can dominate the landscape. Having been beaten so many times down in the emotional swamps, they're determined to stay clear of them entirely. But the Rovian political strategy, if not the entire modern conservative movement -- like most authoritarian and/or fascist ideologies -- is entirely about emotional manipulation. Sex and death.
Give it a read (including his proposed epitath for the American republic). Then go raid the refrigerator for comfort food. If Billmon's wrong, the carbs will help you get on your feet and back to fighting the good fight for Truth, Justice, and the American Way.

And if he's right, then comfort food is probably what we were waiting for all along, anyway.

(Billmon's piece is going onto the Readings List in the sidebar. Graphic borrowed from here.)

3 comments:

Anonymous said...

Nothstine:

I can't necessarily refute Billmon's observation about GOP appeals to the limbic region. I can; however, remind us all about Democratic appeals to the same region. Anyone remember the Democrats' fearmongering which stymied attempts to reform Social Security? Have we quickly forgotten the Democrats' "rising star" in the person of Barack Obama -- an "American Idol"-like political celebrity with lots of limbic system appeal? The current election cycle lacks equally weighted choices because the Democrats lack a message or strategy with real cerebral appeal. It's as if they're blundering through a chess game depending upon the GOP to make a serious mistake in order for Democrats to win. Oh, well. At least the Bush tax cuts have generated a decent economy.

Nothstine said...

Hi, Eric--

You're too modest on behalf of the GOP. It's true that the kind of persuasion Billmon talks about is used by both sides, but it's almost an insult to the achievement of the GOP--from Gingrich to Rove--to suggest there's much equivalency between the Dems and the GOP on this. The lizard brain is the contemporary GOP's home court advantage. Which was Andy Stern's point, although he put it in game show terms.

Aso for Bush's Social Security phase-out plan, by Billmon's 'limbic voter' theory, it's a miracle that it didn't go through, since all polling showed that it failed precisely to the extent that Bush tried to push it through, and the Dems tried to defend it, on its wonky actuarial merits. Obama, yeah, I'd go with you there--he's all sizzle and no steak so far. His current buzz is the magpie effect: show people a bright shiny object, and they'll be dazzled by it, for a while.

I'll even go so far as to agree that the Dems haven't pushed hard on their own agenda [until Pelosi's 100-hour plan came along, which seems to be gaining traction]. Of course, thanks to GOP procedural and political maneuvering, the Dems haven't been able to take any sort of policy initiative of their own since 2003. Why should they make life easy for the GOP right now? It's not like the GOP has much in the way of a plan themselves except 'please keep us in power.'

And 'Bush tax cuts have generated a decent economy'? Please. To anyone not living on capital gains--to anyone working for a wage--Bush's economy has had next to nothing to offer.

Thanks for stopping by.

bn

Nothstine said...

Hey, Eric--

Sorry, forgot to mention: Your comment didn't mention the places where the GOP has [mostly with great success, although not so much lately] worked hardest to burrow into the don't-think-just-feel parts of voters' consciousness: The Iraq War, terrorism, and gay marriage. Once again, you're being too modest on behalf of the GOP.

bn